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How can Marketing List Vendors or Marketing Agencies use PubRec.PropMix?

Marketing list providers or marketing agencies like to increase their reach and improve their targeting to drive a higher ROI. The PubRec data service from PropMix is ideal for segmenting and extracting high-value prospects for any marketing need.

You could create simple marketing target lists such as:

  • New Homeowners who recently bought a home
  • New Borrowers who recently refinanced or took a home equity loan
  • Real Estate Investors with one or more investment properties

Or you could create more complex marketing lists such as:

  • New Homeowners with a lot size of more than 0.5 acres
  • Distressed Property Owners with a Mortgage LTV of higher than 50%
  • Homeowners who were impacted by a recent natural event – a hurricane, fire, etc.

PubRec data set includes over 151 million properties nationwide across residential and commercial, spread across 3,100+ counties. It is the best quality data and delivered at the most competitive prices in the industry.

We are currently serving various industries that can use property, homeownership, and mortgage information to target clients better:

  • Insurance Financial Services
  • Mortgage Lenders and Brokers – Home Purchase, Refinance, Home Equity
  • Marketing List Brokers
  • Moving and/or Storage Companies
  • Home Improvement & Repair companies
  • Real Estate Investors

Check out pubrec.propmix.io to sign up and get started using the APIs.

Read more about the PubRec launch at https://www.propmix.io/propmix-announces-the-launch-of-pubrec/.

Power your Real Estate App with Data from PubRec.PropMix

PropMix already powers various solutions in the real estate industry – lead generation apps, transaction platforms, title processes, broker portals, and a lot more. We are democratizing real estate information to fuel innovation in the industry. Deep and nationwide real estate data is not just for large companies anymore; any size company can begin building their app in just a few minutes.

PubRec.PropMix is a single-stop shop for any public data on real estate delivered via simple APIs. Access standardized and consistent data on every property in the United States – 151 million+ properties across more than 3100 counties. Start with a small footprint and grow nationwide without making a single change in your application. We have over 300 attributes of public data on a property including – property characteristics, assessment and tax information, owner information, last sale date etc. You can add more data sets anytime – mortgage, deed, foreclosures, and more.

 

 

In addition, we have been computing deep insights from this data such as property values, rent values, mortgage LTVs, predictions on sale, etc. so that you can kickstart your idea with readily available insights.

To get started you can sign up to receive your access token, integrate data and insights using our flexible APIs within minutes, and you can be off to demos and selling your product. You pay for what you use.

Check out pubrec.propmix.io to sign up and get started with the APIs.

Read more about the PubRec launch at https://www.propmix.io/propmix-announces-the-launch-of-pubrec/

PropMix Announces the Launch of PubRec, A Single-Stop Shop for Any Real Estate Public Record Data

MANHASSET HILLS, N.Y., Oct. 17, 2019 – PropMix announced the launch of PubRec, a single-stop shop for any public data for Real Estate delivered via APIs. It provides industry’s first customizable APIs for searching properties by property characteristics, assessment and tax information, owner information, last sale date etc. PubRec provides more than 100 data points on each property by amalgamating data from various sources. This can be scaled up to over 300 attributes of public information that PropMix maintains for each property. All this data is gathered, cleansed, standardized, and hosted on scalable infrastructure with a simple and highly performant API interface.

PubRec provides more than 100 data points on each property by amalgamating data from various sources. This can be scaled up to over 300 attributes of public information that PropMix maintains for each property. All this data is gathered, cleansed, standardized, and hosted on scalable infrastructure with a simple and highly performant API interface.

PubRec covers 151+ million properties nationwide across residential and commercial properties, spread across 3,100+ counties. Machine learning and complex heuristics are applied to arrive at the best quality data and then delivered at the most competitive prices in the industry.

Building on PubRec’s success in numerous businesses, PropMix has decided to open the APIs to a much larger audience via its self-service portal located at pubrec.propmix.io. Investments made in existing applications can be easily empowered with more content from PubRec. PubRec can also offer mortgage and deed data history and could combine any distressed sale information such as foreclosures. Users can track usage online any time. Check out pubrec.propmix.io to sign up and get started using the APIs.

About PropMix

PropMix.io LLC, an Innovation Incubator Inc portfolio company, offers a ground-breaking Real Estate Smart App Development Platform that enables the Real Estate ecosystem to easily consume and monetize data and insights and build Smart Solutions. PropMix’s platform and solutions are widely used by mortgage lenders, appraisers, realtors, and investors. Built on industry open standards for global scale, PropMix.io empowers users to engage with data, make decisions using insights and build the real estate technology of the future. Headquartered in New York, we also have presence in Boston MA, Leesburg VA, Freehold NJ in USA and Trivandrum, Kerala in India.

Media Contact: Sakeer Hassan, sakeer@propmix.io

PropMix Announces Automated Appraisal Review Powered by AI

MANHASSET HILLS, N.Y., Oct. 2, 2019 /Appraisal Buzz/ – PropMix announced the launch of appraisal industry’s first fully automated appraisal validation service. The new service uses PropMix’s proprietary image recognition platform and machine learning to analyze an appraisal report in any format – PDF or XML. The service is able to extract images from the PDF and ensure that all the required subject and comparable photos are included. For example, the photos of the property should cover the front view of the house, living area, kitchen, bedroom, bathroom, etc. It can also verify if the photos in fact belong to the subject or not. The images extracted include photos, maps, sketches, and all other attachments. In addition, it can also ensure that all appraiser related attachments such as license, insurance, etc. have been included.

The service also leverages PropMix’s unique centralized real estate data store to compute and validate the comparable properties selected for the appraisal. An automated similarity scoring algorithm identifies the best comparables. The service validates using all the Freddie Mac and Fannie Mae appraisal validation rules and also provides the option to customize the validation rules as required.

These checks ensure that any appraisal report from ACI or Ala Mode or other forms providers go through a thorough validation process and is compliant to known rules before submission for underwriting.  The automation saves cost and minimizes the effort required to accomplish these as part of the loan origination workflow.

About PropMix

PropMix.io LLC, an Innovation Incubator Inc portfolio company, offers a ground-breaking Real Estate Smart App Development Platform that enables the Real Estate ecosystem to easily consume and monetize data and insights and build Smart Solutions. PropMix’s platform and solutions are widely used by mortgage lenders, appraisers, realtors, and investors. Built on industry open standards for global scale, PropMix.io empowers users to engage with data, make decisions using insights and build the real estate technology of the future. Headquartered in New York, we also have presence in Boston MA, Leesburg VA, Freehold NJ in USA and Trivandrum, Kerala in India.

Media Contact: Sakeer Hassan, sakeer@propmix.io

News distributed by Appraisal Buzz: https://www.appraisalbuzz.com/propmix-announces-automated-appraisal-review-powered-by-ai/

PropMix at Valuation Expo

PropMix at Valuation Expo, Las Vegas, Sept 30 to Oct 2, 2019

Dr. Umesh Harigopal, CEO of PropMix, and Danny Mancino, VP – Data Solutions, attended the Valuation Expo 2019 in Las Vegas from Sept 30 to Oct 2, 2019. The highlight from PropMix was the launch of the Appraisal QC product and how it can benefit the Appraisal community. Check out https://www.propmix.io/lender-appraiser/#appraisalqc to learn more about how Appraisal QC can support Appraisers. There was a lot of interest around Market Conditions Advisor (MCA) as well with the new features that were introduced in the latest release.

EB-5 Investment Discussions at PropMix

Dr. Umesh Harigopal, CEO of PropMix.io LLC, and Sakeer Hassan, CMO, attended a series of investor meetings related to the EB-5 investment program recently in India. They attended the events in Hyderabad, Chennai, Bengaluru, and Kochi from Sept 18 to 25, 2019. Anil Kumar, Head of Marketing, also attended the Chennai event. The PropMix team was able to present the vision and plans for PropMix to potential investors, and why PropMix would make an ideal option for their EB-5 investment. The team met more than 100 potential investors from these cities, and are following up with them to close the investments by Nov third week when new rules from the USCIS take effect. Queries regarding the legal aspects of EB-5 and immigration timelines were also handled by the team.The PropMix team also attended the Global Investor Immigration Summit in Bengaluru on Sept 21, 2019, where Umesh was a panelist on an EB-5 focused discussion.

A press meet was also held at the Ernakulam Press Club for local and national newspapers highlighting the fact that PropMix is the first Kerala-based technology company to qualify for receiving EB-5 investment, and how the growth plans for the company create job opportunities in the state of Kerala. This is a conscious decision by the founders of the company to give back to the community which nurtured their formative years. Unnikrishnan, Program Director of IIH, and Saran Chand from PropMix coordinated the press meet. See the link to the video from the press meet below. All the collateral for EB-5 events were created by Aby Dominic.

EB5 – Technology vs Real Estate Investments

Recently some emerging technology companies have turned to EB5 capital raise to execute their growth strategy. Many investors do not realize that technology companies are offering a much better job creation opportunity and has a much higher overall value return potential.

Technology traditionally has been a powerful business enabler. However Artificial Intelligence, Blockchain, and Immersive Experience are disrupting Industries exponentially by transforming the Industry architecture itself. This fundamental shift is fueled by automation, machine cognition and new C2E (Consumer to Everything) engagement models.

In this article we will compare real estate and technology investments on how they stack up for an EB5 investor.

Criteria Real Estate Project Technology Company
Return on Incremental Investment Real Estate projects have a target project development cost. Without the full budget amount being available, the project cannot be completed and revenue cannot be realized. Technology companies on the other hand can put any amount of investment to use immediately and generate a return from it. This provides an opportunity for every investor to be assured of their return.
Risk of Green Card approval

 

Investment in EB5 is expected to take a huge dip soon after the November 21, 2019 deadline. You would not expect the same investors to put down 90% more for the same green card soon after the deadline but in due time we expect the EB5 candidates to return to investing.

Real estate projects run the risk of not filling their full capital raise before the deadline and thereby not being able to reach the finish line for job creation. This may put the green card approval at risk. Technology projects on the other hand can continue to provide returns and hire with incremental investments and weather the dip in EB5 investments. It is part of the technology business model to easily adjust course based on available capital.
Valuation Potential

 

Companies are valued based on their revenue, income, assets, pipeline of customers, and the market potential.

Real estate projects are valued with traditional valuation models based on mostly on the income and assets. The multiplier and the goodwill are very much limited to the location. Technology companies hold patentable intellectual capital that has a long term growth potential. Selecting a tech company with the right specialization or secret sauce usually can result in exponential valuation – the multiplier on revenue would 10 to 15 times.

 

Convert your loan to equity

 

Your EB5 investment is usually loaned to the Job Creating Entity (JCE) and the returns are in the form of interest payments at set annual rate. Investors do not get a share of the business. But that is different with technology companies.

Most real estate investments due to the limited valuation opportunity may not offer the option to convert your investment into a share in the business. Technology companies enjoy a much higher valuation after the initial growth years and since the initial investors were the enablers, it is common practice to offer a conversion to shares in the company at a discount price. For example after 5 years if your capital is returned at $500K, in addition to all the interest payments, then you have the choice to buy into shares of that company that will be immediately valued at $625K or higher based on the discount offered to you.
Potential Market Size and Geographical reach

 

This is important for the growth and resiliency of a business. A wider geographical reach means less dependency on the local market shifts.

Real estate is by definition a local business and is limited to the market available to it in that area. Even real estate at tourist attractions are dependent on the local tourism industry. Technology companies cater to the global marketplace across regions and countries. Usually the intellectual capital they create is applicable across the world. This is especially beneficial when economies take different turns in various parts of the world.
Job Creation Potential especially when the Green Card processing dates are not current. Real estate projects hire at a high rate during the construction phase and once the construction is completed operating the real estate does not require as many employees. Technology companies have a continuous growth as the number of customers increases and the employees hired are retained and developed for the long term.

And more importantly, the skills that a tech company develops in their employees is longer lasting and very attractive for USA economy.

 

As we see above the technology companies are undeniably a better EB5 investment opportunity But real estate may still be attractive to investors who like the comfort of knowing that their money is invested in a physical asset despite its limitations.

However in this new world where data is the oil, Artificial Intelligence is augmenting our collective intellect and our physical and digital worlds are merging, tech is the place to be for every EB5 Investor! Learn more at https://eb5.propmix.io

PropMix introduces Data-in-a-Box – a unique data service ideal for high-performance analytics and machine learning

MANHASSET HILLS, N.Y., Sep. 2, 2019 – PropMix.io, a real estate data and insights company, introduced a brand new way to interact with data using its Data-in-a-Box offering. Data-in-a-box is a cloud facility that provides easy and immediate access to very large amounts of property data to power various analytics and deep learning platforms in the real estate industry. Using this data-as-a-service will especially help lenders and appraises or any other real estate technology provider to reduce their internal data operations and leverage the economies of scale that PropMix is bringing to the industry.

PropMix has been diligently assembling the dream database for the real estate industry over the past several years and curating it with its artificial intelligence techniques. Their data quality improvement techniques include many patent pending capabilities to extract information from natural language and from real estate photos. The data lake now includes data on over 151 million properties, tax and assessment records, deed and mortgage records, foreclosures, and a lot more.

Many large companies in the mortgage and appraisal management market have their proprietary analytical and machine learning models that need access large amounts of data. These companies may already have a model that is proven in a local market with limited data and are ready to scale it up for use across the country. With Data-in-a-Box PropMix is enabling the growth strategies of such companies by offering cloud access to its proprietary data set. “Our customers can now focus on building value on top of the data instead of spending their time and money on gathering and standardizing data”, said Daniel Mancino, Vice President of Data Solutions and Sales at PropMix.

The real estate industry is undergoing a transformation with billions of dollars invested in PropTech each year. “With Data-in-a-Box offering, our goal is to accelerate innovation in the real estate industry by creating an environment where a company of any size can focus on creating their best machine learning and analytical models with seamless access to nationwide curated data”, said Umesh Harigopal, CEO of PropMix.io. “We are excited to invite all industry participants to leverage our high quality data to accelerate the ongoing transformation of the industry driven by AI and Blockchain.”

About PropMix.io

PropMix.io LLC, an Innovation Incubator Inc portfolio company, offers a ground-breaking Real Estate Smart App Development Platform that enables the Real Estate ecosystem to easily consume and monetize data and insights and build Smart Solutions. PropMix’s platform and solutions are widely used by mortgage lenders, appraisers, realtors, and investors. Built on industry open standards for global scale, PropMix.io empowers users to engage with data, make decisions using insights and build the real estate technology of the future. Headquartered in New York, we also have presence in Boston MA, Leesburg VA, Freehold NJ in USA and Trivandrum, Kerala in India.

Media Contact: Sakeer Hassan, PropMix.io, 7329799507, sakeer@innovationincubator.com

PropMix announces discounted pricing for Valuation Expo and Appraisal Buzz members

MANHASSET HILLS, N.Y., March 18, 2019 – PropMix.io, a real estate data and insights company, has announced in conjunction with Valuation Expo, a unique offer to try out its Market Conditions Advisory (MCA) product for appraisers.

All participants and delegates at the Valuation Expo at Charleston, SC from March 19 to 2, 2019 will be eligible for a 20% discount on all contracts that are signed before March 30, 2019 for upto a duration of 12 months from the date of signing. “With this offer, we are providing significant value to the independent appraisers as well as large AMCs to experience and adopt the seamless data and insights access platform for appraisers”, said Daniel Mancino, Vice President of Data Solutions and Sales at PropMix.

MCA was first released in February of 2018 and a large number of appraises have been leveraging its single point access to data and insights nationwide. PropMix recently integrated its image recognition technology into MCA to automate and simplify certain mundane tasks for the appraiser.

About PropMix.io

PropMix.io LLC, an Innovation Incubator Inc portfolio company, offers a ground-breaking Real Estate Smart App Development Platform that enables the Real Estate ecosystem to easily consume and monetize data and insights and build Smart Solutions. PropMix’s platform and solutions are widely used by mortgage lenders, appraisers, realtors, and investors. Built on industry open standards for global scale, PropMix.io empowers users to engage with data, make decisions using insights and build the real estate technology of the future. Headquartered in New York, we also have presence in Boston MA, Leesburg VA, Freehold NJ in USA and Trivandrum, Kerala in India.

Media Contact: Sakeer Hassan, PropMix.io, 7329799507, sakeer@innovationincubator.com

PropMix brings Image Recognition to the Real Estate Appraisal Industry

MANHASSET HILLS, N.Y., February 20, 2019 – Appraisal Vision is PropMix’s new addition to the suite of products and services it has been enabling for the real estate appraisal industry. Appraisal Vision is an image recognition solution using a deep learning engine that has been trained on terrabytes of real estate image data over the past couple of years. It enables the extraction of information from images which is used for enriching data and improving and validating home valuation with information in the home photos.

Appraisal vision can power many solutions such as fraud detection, appraisal validation, and automate some simple tasks for the appraiser such as ordering and labeling photos in an appraisal form. “We will continue to integrate appraisal vision into many applications under the Market Conditions Advisor brand” said Umesh Harigopal, CEO of PropMix. “Our goal is to reduce and appraisers mundane tasks and help them focus on high-value activities.”

The core technology that powers Appraisal Vision is a complex chain of cascading neural networks each a convolutional neural network. PropMix’s heuristic algorithms combine results from multiple deep learning engines to arrive at its final predictions on a real estate photograph. The neural networks have been trained over the last 2 years on about 22 terabytes of image data. This has resulted in accuracy levels of about 93% and it continues to improve.

About PropMix.io

PropMix.io LLC, an Innovation Incubator Inc portfolio company, offers a ground-breaking Real Estate Smart App Development Platform that enables the Real Estate ecosystem to easily consume and monetize data and insights and build Smart Solutions. PropMix’s platform and solutions are widely used by mortgage lenders, appraisers, realtors, and investors. Built on industry open standards for global scale, PropMix.io empowers users to engage with data, make decisions using insights and build the real estate technology of the future. Headquartered in New York, we also have presence in Boston MA, Leesburg VA, Freehold NJ in USA and Trivandrum, Kerala in India.

Media Contact: Sakeer Hassan, PropMix.io, 7329799507, sakeer@innovationincubator.com